Google Display & Video 360 is a programmatic advertising platform. The Google DV360 MCP server lets you manage campaigns, line items, and targeting options using natural language.Documentation Index
Fetch the complete documentation index at: https://docs.gumloop.com/llms.txt
Use this file to discover all available pages before exploring further.
What Can It Do?
- Manage campaigns and line items across advertisers
- Configure targeting options for precise audience reach
- Track performance data with comprehensive metrics
- Control entity status to pause or activate campaigns
Where to Use It
In Agents (Recommended)
Add Google DV360 as a tool to any agent. The agent can then interact with Google DV360 conversationally, choosing the right actions based on context. To add an MCP tool to your agent:- Open your agent’s configuration
- Click Add tools → Connect an app with MCP
- Search for the integration and select it
- Authenticate with your Google account
In Workflows (Via Agent Node)
For automated pipelines, use an Agent Node with Google DV360 tools. This gives you the flexibility of an agent within a deterministic workflow.As a Custom MCP Node
You can also create a standalone MCP node for a specific action. This generates a reusable node that performs one task, useful when you need the same operation repeatedly in workflows.- Go to your node library and search for the integration
- Click Create a node with AI
- Describe the specific action you want (e.g., “List campaigns for my advertiser”)
- Test the node and save it for reuse
Custom MCP nodes are single-purpose by design. For tasks that require multiple steps or dynamic decision-making, use an agent instead.
Available Tools
| Tool | Description |
|---|---|
| List Partners | List partners accessible to the current user to get valid partner IDs for other operations |
| List Advertisers | List advertisers in your Google DV360 account with filtering options |
| Get Advertiser | Get detailed information about a specific advertiser by ID |
| List Campaigns | List campaigns for a specific advertiser with filtering options |
| Get Campaign | Get detailed information about a specific campaign by ID |
| List Line Items | List line items for a specific advertiser with filtering options |
| Get Line Item | Get detailed information about a specific line item by ID |
| Get Targeting Option | Get a specific targeting option assigned to a line item |
| List Targeting Options | List targeting options assigned to a line item for a specific targeting type |
| Search Targeting Options | Search targeting options across multiple line items and targeting types |
| Update Targeting Options | Update targeting options for multiple line items (delete and create in one operation) |
| Update Status | Update the status of a campaign, insertion order, or line item (pause/activate) |
| Get Performance | Get comprehensive performance data |
Example Prompts
Use these with your agent or in the Agent Node: List campaigns:Troubleshooting
| Issue | Solution |
|---|---|
| Authentication failed | Verify your Google DV360 credentials and that you have the required permissions |
| Tool not available | Verify the tool is enabled in your agent’s MCP configuration |
| Unexpected results | The agent may chain multiple tools together. Review the agent’s reasoning to understand its approach. |
Need Help?
- Agents documentation for setup and best practices
- Agent Node guide for workflow integration
- Gumloop Community for questions and examples
- Contact support@gumloop.com for assistance
Use this integration directly in Claude or Cursor. Connect remotely via the Google DV360 MCP server using your Gumloop credentials.