Scrape and analyze active ads from Facebook’s Ad Library. This node enables systematic collection of ad data either by targeting specific business pages or searching for keywords.

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Credits and Usage

  • Costs 2 credits per specified numbers of ad to scrape
  • Each request fetches your specified number of ads (minimum 10)
  • Example: Scraping 10 ads = 20 credits

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Core Parameters

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1. Search Method (Required, Choose One)

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Option A: Profile URL

  • Format: Only accepts Facebook page URLs (not Instagram, Facebook Ad Library, or other links)
  • Examples:
    • ✓ https://www.facebook.com/google
    • ✓ https://www.facebook.com/nike
    • ✗ https://www.instagram.com/nike
    • ✗ https://www.facebook.com/ads/library/...
  • Requirements:
    • Must be a valid Facebook page URL
    • Page must be running ads

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Option B: Search Keywords

  • Format: Text string
  • Examples:
    • “Christmas mugs”
    • “Online courses”
    • “Fitness supplements”
  • Best Practices:
    • Use specific terms for targeted results
    • Consider common variations of keywords

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2. Optional Filters

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Ad Country

  • Format: Two-letter country code
  • Default: Leave blank for all countries
  • Examples:
    • US (United States)
    • UK (United Kingdom)
    • CA (Canada)
    • AU (Australia)
  • Important Notes:
    • Some ads may only be visible in specific countries
    • To see region-specific ads, select the appropriate country
    • Leave it blank to see ads available across all regions

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Media Type

  • Options:
    • All (Default)
    • Images
    • Memes
    • Videos
    • No Media
  • Usage: The type of media to filter ads by. Images are ads with images and little to no text. Memes are images with text.

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Platforms

  • Multiple selection allowed:
    • Facebook
    • Instagram
    • Audience Network
    • Messenger
  • Default: All platforms selected The platforms for which the ad was approved to run ads on by the advertiser. Every scraped ad will be on at least one of these platforms.

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Max Number of Ads

  • Minimum: 10
  • Default: 10
  • Purpose: Controls the number of ads to retrieve
  • Credit Impact: 2 credits per number of ads specified

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More Options

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Prefer Video Thumbnails

  • Toggle to fetch video thumbnails instead of full video URLs for video ads
  • Options:
    • Yes: Returns thumbnail images for video ads
    • No (Default): Returns full video URLs

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Ad Active Status

  • Filter ads based on their current serving status
  • Options:
    • Active: Only fetch ads currently being served to audiences
    • Inactive: Only fetch ads that are no longer running
    • All (Default): Fetch both active and inactive ads
  • Note: Default option is Active

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Output Data Fields

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1. Library IDs

  • Unique identifier for each Facebook ad
  • Format: Numeric string
  • Example: “12345678901234567”

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2. Ad Media URLs

  • Direct links to ad creative assets
  • Types:
    • Image URLs
    • Video URLs
  • Format: Full URLs to media resources

To fetch video thumbnails instead of the video itself for ads with videos, check Prefer Video Thumbnails under ‘More Options’

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3. Platforms

  • List of platforms where each ad appears
  • Output format: Each platform separated by a comma

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4. Start Date

  • When the ad began running
  • Format: Date string
  • Example: 2024-12-10T08:00:00

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5. Body Text

  • Complete ad copy content
  • Includes:
    • Main text
    • Headlines
    • Descriptions

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Example Use Cases

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Competitor Ad Monitoring System

Workflow:

  • Facebook Ad Scraper → Airtable/Database → Slack Alert
  • Input:
    • Profile URL: Competitor’s Facebook page
    • Max Ads: 10
    • Media Type: All
  • Automation Value:
    • Automatically logs competitor’s new ads to your database
    • Sends Slack alerts when new campaigns launch
    • Maintains historical record of competitor’s ad strategies

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AI Ad Copy Generator

Workflow:

  • Facebook Ad Scraper → AI Analysis → AI Copy Generator → Google Doc/Notion
  • Input:
    • Keywords: Your industry terms
    • Max Ads: 10
    • Media Type: All
  • Automation Value:
    • Analyzes successful ads in your niche
    • Uses AI to generate fresh ad copy ideas
    • Creates a Google Doc or a Notion page with new ad suggestions
    • Regular inspiration for your ad campaigns

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Lead Generation Pipeline

Workflow:

  • Facebook Ad Scraper → Filter by Keywords → LinkedIn Enrichment → Google Sheets/Airtable
  • Input:
    • Keywords: “hiring” or “now open”
    • Max Ads: 10
    • Country: Target market
  • Automation Value:
    • Identifies businesses actively expanding
    • Enriches data with LinkedIn company info
    • Automatically adds prospects to your database
    • Creates targeted outreach opportunities

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Limitations

  1. Data Access

    • Only retrieves currently active ads
    • Some ad details may be restricted by Facebook
    • Results depend on Facebook’s Ad Library availability

  2. Geographic Restrictions

    • Ad visibility varies by country
    • Some ads may only be visible in specific regions
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